Bhubaneswar: Odisha has secured the No. 1 position in India under the Lakhpati Didi initiative, the flagship programme of the Government of India that empowers rural women to earn ₹1 lakh or more annually through sustainable livelihoods.
As of April 13, 2025, Odisha has created 14,41,074 Lakhpati Didis, completing 82% of its 17.59 lakh potential lakhpati identified and surpassing all other states.It is the true reflection to energise rural economy.
The mission has been implemented in Odisha by the Odisha Livelihoods Mission (OLM), under the Department of Mission Shakti, and aligned with the objectives of the centrally sponsored National Rural Livelihoods Mission (NRLM). Through a mission-mode approach, the state has forged a powerful model of decentralised planning, local leadership, and structured livelihood support.
The transformation began at the grassroots, with a door-to-door identification campaign to find Potential Lakhpati Didis (PLDs). Community Support Staff (CSS), SHG leaders, and OLM officials carried out household-level surveys, mapping income levels, skills, and aspirations.
These women weren’t just identified, they were trained, encouraged, and mentored. Individual Business Development Plans (BDPs) were created for each Potential Lakhpati Didi, offering them pathways to expand or diversify their existing economic activities based on their environment and capacity.
To bring this plan to life, the state launched onsite training sessions in every corner of rural Odisha. Master trainers supported women in acquiring technical and entrepreneurial skills, be it tailoring, mushroom cultivation, livestock farming, or food processing. The training was customized, practical, and empowering, turning traditional knowledge into business strategy.
The present Government’s financial and policy reforms significantly accelerated the programme’s reach and depth. The Revolving Fund (RF) was increased from ₹15,000 to ₹30,000, while the Community Investment Fund (CIF) was substantially enhanced from ₹35 lakh to ₹60 lakh. Many eligible beneficiaries also got the Subhadra benefits which help to boost their self-confidence.
The government also offered zero-interest loans up to Rs 10 lakh for prompt repayment, easing the burden of credit for rural entrepreneurs which enabled the Women SHGs to start or expand their small enterprise.
