New Delhi: Indian travellers can now use the Unified Payments Interface (UPI) to make online bookings for At the Top, Burj Khalifa, with the iconic attraction becoming the first in the UAE to accept the payment system for e-commerce transactions, NPCI International Payments Limited (NIPL) said on Wednesday.
The international arm of the National Payments Corporation of India (NPCI) said the launch of the facility is in partnership with NEOPAY and Emaar Entertainment.
The move enables Indian visitors to book tickets and experiences at the world’s tallest building through the attraction’s official website using UPI-enabled payment apps before travelling to the UAE.
The latest integration builds on NIPL’s existing partnership with NEOPAY.
Since the introduction of QR code-based UPI merchant payments in the UAE in 2022, Indian travellers have been able to use UPI for payments at merchants across NEOPAY’s network. With the new rollout, UPI acceptance has now been extended to online bookings.
“Indian travellers are increasingly seeking payment experiences that are simple, familiar and seamless when they travel abroad. By enabling UPI acceptance for online bookings at At the Top, Burj Khalifa, we are making it easier for them to use a payment method they know and trust while planning their visit, even before they arrive in the UAE,” said Ritesh Shukla, Managing Director and CEO of NPCI International.
According to the company, the initiative addresses the growing demand for convenient and trusted cross-border digital payments while strengthening the digital payments bridge between India and the UAE.
Vibhor Mundhada, CEO of NEOPAY, said the integration marked a significant milestone in digital commerce between the two countries and made NEOPAY the first company in the Gulf Cooperation Council (GCC) region to enable UPI acceptance for e-commerce transactions.
An Emaar Entertainment spokesperson said the introduction of UPI for online bookings would make the customer journey simpler and more convenient for Indian visitors, who constitute one of the attraction’s largest international visitor segments.
(IANS)
